Advertising

The company Dopravní podnik města Olomouce, a. s. has available more than 120 vehicles of urban mass transport. Each vehicle transports thousands of passengers every day and further thousands of persons meet our vehicles in road traffic. You can present your company also to these people through advertising areas rented by the advertising centre of DPMO, a. s.

WE OFFER THE FOLLOWING ADVERTISING KINDS:

A Whole Car Advertising + Labels on Glass

The advertisements are placed on the external side of the coach-work (except for the front end). Advertising can be enlarged so that the labels are placed on the whole glass areas or on their parts (except for selected places). The car interior remains without changes, incl. the areas for leaflet labelling.

Large-Scale Advertising – in Bands

The advertisements are placed in a limited band on the whole length of the both sides and on the tail end (in buses on metal door surfaces, too). With the T3 type tramcars it is possible to place the advertising band also over the back and side windows, or on portable screen of the coach-work (for an extra charge). The advertisements can be labelled on the windows in buses. The other parts of the vehicle remain in colours of DPMO, a. s.

Large-Scale Advertising in Buses – Large-Scale Labelling of Back End and Glass

The advertisements can be placed in Karosa or Solaris buses. They are placed on the rear end of the vehicle and they include glass labelling by a special unidirectional transparent foil. The other surfaces can be labelled with standard labels.

Large-Scale Advertising in Buses – New Sizes

The advertisements can be placed in Karosa or Solaris buses. The size "Mobilboard" is concerned (it is classified with a national network "Mobilboard Project"), Cityboard" and "Sideboard" having various dimensions. They are placed on the left or right car sides and they include glass labelling by a special unidirectional transparent foil.

Middle-Scale Advertising

The advertisements are placed on the right or left car sides, namely in its front or back parts. The other vehicle parts remain in colours of DPMO, a. s.

Small-Scale Advertising - Tramcars

The advertisements are placed on the rear end of the T3 tramcar. The other surfaces remain in colours of DPMO, a. s.

Small-Scale Advertising – Buses

The advertisements can be placed on the following surfaces:

1. on the rear end of the bus:
   - between back glass and engine bonnet
   - in white band on the rear end of the bus
2. on the carriage door

Advertising Handrails

The advertising handrails inside the cars of the urban mass transport are a new national advertising medium. It is an ideal connection of utility with a very well visible advertising surface.
Card dimension amounts to 70 x 126 cm.

Interior Self-Sealing Labels

The interior self-sealing labels are placed on the back wall of the driver's cab or on side windows of buses.

Labelling of Leaflets in Vehicles

The advertising leaflets in tramcars and buses are placed behind a safety Perspex.

Advertising surfaces on the identification stands of stops

The advertisements can be placed on the following places:

• on the identification stand of a tram stop on the back side of time-tables – they are placed directly on the showcase sheet
• on the identification stand of a tramcar stop on the back side over a showcase of time-tables - in this case it is necessary to place the advertisement on a sheet or on a plastic plate (supplied by the customer) and to attach it to the identification stand (provided by DPMO, a. s.)
• in the advertising showcase of the electronic identification stand
• on the back side of a separate showcase of a bus stop
• in an electronic identification stand of the tramcar stop "Main Station" in the direction to the centre it is necessary to leave a place in the glass box in the size of A4 as a minimum for information for passengers, if any.

CONTACT

Dopravní podnik města Olomouce, a. s.
Odbor marketingu
Koželužská 563/1
77110 Olomouc
Phone: +420 585 533 355
E-mail: reklama@dpmo.cz